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Betsoft Moves Into Latin America Through LBSBET.com
- June 28, 2021 By Riley Wilson -
Betsoft, the leading gaming software provider, is expanding into the Latin American market. They recently partnered with LBSBET, one of Mexico’s largest online gambling platforms. This will bring the expansive Betsoft portfolio to potentially hundreds of thousands of new players.
Betsoft Slots in Mexico
To the uninitiated, LBSBET is primarily known as an online sports betting site based in Mexico. It has a very strong customer base in its home country but has recently started quickly expanding into the rest of Latin America. However, numbers are showing that online sports betting is steadily declining – even in sport-loving countries of South America.
As such, the LBSBET online casino operation, which has mostly remained a side-show up until now, is quickly growing. This new deal will bring more than 200 new slot games to their offer, substantially expanding their offer. Furthermore, this will be Betsoft’s second focused expansion into the Latin American market.
The Latin American Online Casino Market
In 2020, Betsoft started co-operating with several top Latin American online casinos, most notable in Colombia. These two deals give them direct access into this substantial, but relatively untapped market.
In the case of LBSBET, the two companies seem like a great match. For instance, Betsoft proudly describes itself as a mobile-first operator. Most stats agree that mobile casino gaming is the primary method of playing slots online in Latin America.
LBSBET’s Chief Commerical Officer Stelios Antoniou stated: “LBSBET.com clients expect innovation and great quality from us because that is what we have always delivered. Partnering with content providers of Betsoft’s calibre ensures that we will continue to offer stand-out entertainment and gamification as we look to enter new markets.”
All in all, this is great for the many fans of online slots in Mexico and across Central and South America.