NetEnt is Bringing Emojis to Online Casino World

NetEnt, one of the most famous names in online casino entertainment industry, is about to start a whole new theme in online casino gaming, with the latest addition to its portfolio.

Emojiplanet is the name of the new video slot, due to hit the market in the second half of the year, and as you may have guessed, the game will be based on emojis.

If there are those who are not familiar with emojis, they are smileys used in electronic messages and internet pages, creating a completely new way of communication. Originally developed in Japan in the late 90s, emojis gained global popularity when Apple included them on their iPhone

NetEnt Teams up with The emoji Company

NetEnt worked closely with Global Merchandising Services & The emoji Company on this game, which will undoubtedly be appealing to a wide range of players. Of course, with NetEnt being behind this release, we can expect a high quality slot with superior gaming experience.

All those who enjoy their casino games on the go will appreciate the fact Emojiplanet is designed with a mobile first approach. The game will follow the launch of The Emoji Movie, which will arrive in cinemas around the world starting this summer.

Simon Hammon, Chief Product Officer of NetEnt, said emojis were a perfect choice for a slot theme since they are an instantly recognizable symbol. The work on such a game required a totally new approach, which proved to be an easy challenge for NetEnt’s skilled developers.

Jens Drinkwater, from Global Merchandising Services, expressed his excitement with the new title, and stated he was sure Emojiplanet would be a gaming hit.

Net Entertainment was founded back in 1996 and in the last two decades showed an astounding passion for delivering only the very best in gaming. With over 100 of the world’s big league casinos on their client list, and more than 200 titles in their portfolio, NetEnt has become one of the gaming industry leaders.