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Push Gaming Teams Up with 888
- January 12, 2022 By Riley Wilson -
Push Gaming signs the deal with another tier-one partner, with the supplier teaming up with online gaming group 888.
The deal includes integrating a selection of igaming suite to the 888casino igaming brand. The first slots that are included in the agreement are Jammin’ Jars, Jammin’ Jars 2, Razor Shark, Mystery Museum and Wild Swarm. More launches are planned for a later stage.
Terms of the Deal
Thanks to this partnership 888casino will definitely strengthen its content offering and thus reinforce its product-leadership strategy. The award-winning titles will certainly appeal to players offering an endless supply of entertainment and varied gaming experience.
Push Gaming has further commented on the partnership as a “landmark agreement,” now that the firm will get even more exposure. Beginning with the UK, they will have access across a range of global markets within which 888casino operates.
The Growth Momentum
The firm boasts other collaborations including Casumo, LeoVegas, Entain, The Rank Group, and as of recently Betsson.
The supplier has achieved major growth during the past 12 months and they have every intention to follow that momentum. Their aim is to see further expansion across Europe, via “several new market entries”, planed for the upcoming months.
Fiona Hickey, head of sales at Push Gaming, adds: “ It’s another deal with another tier-one partner. We’re delighted that these are the types of agreements we’re signing – it’s a testament to the quality of our content and our player-first approach in everything we do.
The partnership certainly presents a fantastic opportunity for both sides. 888 is one of the world’s leading online betting and gaming companies. The group will have a fantastic opportunity to build on Push Gaming’s recent successes, while the supplier will enhance their exposure in key markets.